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Care for it. Love it longer .
How to rinse, repair, refresh and take care of your 10DAYS wardrobe to love them even longer.
THE CARE PRINCIPLES (FOR EVERY ITEM)
The essentials that always apply — regardless of the material.
1. Less washing, more loving - Only wash when truly necessary. Washing less extends the life of your clothing and keeps fabrics looking their best.
2. Cold is your default - Cold washing reduces wear, protects fibres and helps colours stay beautiful for longer. Only use warmer cycles when absolutely needed.
3. Dose lightly - Too much detergent can leave residue in the fabric and make clothing look dull. Less is more.
4. Skip softener - Fabric softener leaves a coating on clothing and reduces breathability. Choose a gentle rinse instead.
5. Air dry always - Let your garments air dry. The tumble dryer is the fastest way to shrinkage, wear and loss of softness.
6. No heat on stains - Heat sets stains. Always treat stains first before ironing or using warmth.
7. Steam refresh - Steaming is the gentlest way to refresh clothing — perfect between wears.
8. Follow the care label - The care label is always your guide — it tells you exactly how to care for your item.
TAILORED TIPS
Extra tailored care tips, to maintain quality, shape and appearance.
WOOL CARE — BEYOND THE BASICS
1. Fresh air first - Wool is naturally self-cleaning. Often, simply airing it out is enough.
2. Steam, at a distance - Gentle steaming relaxes fibres and refreshes the fabric — keep the steamer at a distance and avoid direct contact.
3. Shape while damp - Gently reshape your sweater while it is still damp to keep the fit looking perfect.
4. Always flat - Always dry wool items flat to prevent stretching.
5. Woolwash only - Choose a mild wool detergent and a delicate program to preserve quality.
6. Pilling is a natural sign of wear - Pilling happens when wool is worn and loved. Use a fabric shaver to restore a smooth, cared-for finish — discover our Pilo fabric shaver online.
WHITE CARE
1. Cold first, warm later - Start with a cold wash to remove surface stains and oils. Only wash warmer when truly necessary.
2. Less detergent - Too much detergent can leave a haze on white fabrics. Using less keeps whites bright and fresh.
3. Vinegar rinse - A splash of white vinegar in the rinse cycle helps keep whites fresh and prevents residue build-up.
4. No heat on stains - Remove stains first. Heat can make discolouration permanent.
5. Soft daylight dry - Dry whites in indirect daylight. Natural light refreshes without causing yellowing.
6. Rest between wears - Let white items rest between wears to keep them looking beautiful for longer.
COTTON CARE
1. Room to move - Give cotton enough space in the wash to reduce friction.
2. Inside out, always - Turn your item inside out before washing and keep it that way while drying to protect colour and texture.
3. Cold rinse finish - A cold final rinse helps remove detergent residue and keeps cotton looking fresh.
4. Cool before folding - Let cotton cool completely before folding — this helps fibres reset beautifully.
5. Let it rest - Cotton recovers between wears. Giving it time to rest helps the fabric relax.
SWEATER CARE — MADE TO LAST
1. Steam refresh - A quick steam between wears can be all your sweater needs.
2. Reverse care - Wash and dry your sweater inside out to protect colour and texture.
3. Spot roll - Treat small stains gently — dab and roll, avoid rubbing.
4. Air dry only - Let your sweater dry naturally to maintain its shape and softness.
5. Cool storage - Store your sweater in a cool, dark place to keep colours looking beautiful for longer.
6. Light scent mist - A subtle textile mist refreshes without the need for a full wash.